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淮安地校联合创新打造旅游进校园活动品牌
时间:2024-01-03 15:52:57 来源：财经一点通 浏览次数:72 我来说两句(0)
近日，淮安市充分发挥地方文旅资源优势，创新工作方式，文旅、共青团等多部门联合推出“大学生嗨游淮安”旅游进校园活动品牌，通过走进淮安本地高校方式拓展文旅事业发展思路，整合市级相关部门、文旅企业、驻淮高校等各方资源，赋能文旅高质量发展。
“大学生嗨游淮安”活动通过政校企高效协作，整合核心旅游资源，上线大学生嗨游淮安微信小程序和Hi游淮安微信公众号，推出最具性价比的“景区+交通”特惠产品，开通西游乐园、淮安方特东方欲晓校园直通车。为进一步扩大活动影响，主办方还配套开展“大学生嗨游淮安”宣传推广活动，通过主题表演、文旅推介、文创展示、互动抽奖、大学生文旅体验官招募等方式，充分迎合学生发现美、体验美、分享美的需求，吸引更多学生读懂淮安、爱上淮安、推广淮安。
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